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Customer Relationship Management (CRM) available in Sage 200 provides a 360-degree view of the relationships your business has with customers and clients.

It brings financial and commercial information together with customers’ data, so everyone in your business gets a complete picture of the service you offer. For example, a customer services team can view contacts, leads, opportunities or cases all in the same place; giving them accurate and up-to-date information to help them provide consistent and excellent customer service.

With Sage 200 CRM you can get the right message to the right people at the right time, and plan, execute and measure targeted campaigns. Easily create e-marketing campaigns with a range of templates to get you started. You can then track the success of your campaigns with pin-point accuracy and generate accurate return on investment information.

With an increasing number of customers to keep tabs on and larger amounts of customer data to manage, CRM is an ideal tool and it can grow with your business handling a limitless number of customers to be as extensive as you need it to be.

The 7 most useful features of CRM software -